Why I work this way
When I got licensed and started reviewing policies people already owned, I kept seeing the same thing: designs built for the agent's commission instead of the client's outcome. Death benefits sized to maximize the payday. Premiums the client was never going to sustain. Illustrations run at maximum rates that were never going to happen — with nobody ever showing the conservative column.
The ones that stay with me are the young people. Somewhere along the way, social media convinced a generation that an IUL "becomes your own bank" — that you can casually fund a policy and borrow your way to wealth. I've reviewed too many policies sold on that promise to people who deserved the truth: an underfunded IUL doesn't become your bank. It becomes an expensive policy quietly collapsing under its own fees, and the person holding it usually finds out years too late.
None of that is a product problem — indexed universal life is a genuinely good tool for the right buyer. It's an honesty problem. The same illustration software that can design a policy that works can design a fantasy, and too many people only find out which one they bought in year twelve.
So I run my practice the way I ran projects: stress-test everything, show the conservative case first, and never present a plan I wouldn't stand behind when the best case doesn't happen. This site exists so you can find out what you're really buying — before you sign.